Consistent messaging an impactful story.
Scope: Branding, messaging, presentations, digital ads and website.
Year: 2016
Results: Successfully grew awareness of this product and its many applications in cosmetics and sports
Project Details
Syracuse University SBDI
Syracuse University’s office of Strategic Business Development and Innovation (SBDI) had each group individually branded with marketing materials that suggested lack of engagement and working together. I refined and build a cohesive branding system, marketing materials and website that promoted each division of this group working together innovation and development.
![](https://retzcreative.com/wp-content/uploads/2023/05/SU_SBDI_Cov.jpg)